Wanderlust Hotel
Print, Package, and Web Design
The Pacific Northwest is home to more evergreens than almost anywhere in the US. Travelers come to this wooded paradise to escape the city, and be at one with nature. The boutique hotel, Wanderlust, understands this, and makes it a goal to give the full PNW forest experience from adventures through the woods to quiet days at the spa, ending with local, sustainable meals at the onsite restaurant. The concept for this project was the intersection of speed and ease, where hotel guests can experience the full effect of sinking into nature.
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Deliverables:​
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Brochure
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Logo
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Menus
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Products
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Website
01
Hotel Brochure
The Pacific Northwest landscape plays a major role in the design of the brochure. From natural woodgrain to mountain-peak angles, this informative brochure is an ode to nature.
02
Logo
There would be no Wanderlust Hotel without the beautiful landscape it sits within. With this in mind, the logo was inspired by the mountains of the PNW, with two upside down peaks represented in the dominant triangles.
03
Products and Menus
The earthy designs continue in the hotel products and menus. The primary menu highlights the earth-to-table concept, and would be displayed outside the restaurant, while the smaller in-room menu promises the delicious flavors of nature brought straight to guest’s suites. The products are full of natural goodness from scents to taste, which is evident in earthy yet vibrant packaging.
04
Website
The website makes it easy for guests to book rooms and learn about Wanderlust’s amenities and culture, and makes for a great compliment to the brochure.
